With a staggering 100 hours of video content uploaded to the web every sixty seconds, creating successful interactions between brands and target audiences is an increasingly complex challenge.
And compelling content is just the start: brands must engage audiences at the right moment, in the right place and, crucially, in an environment optimized to stimulate rich interactions – delivering against objectives and making media spend really count.
At Red Pineapple Media we pioneered multi-platform content delivery. Our proprietary technology unlocks potential in sophisticated consumer profiling, using high precision audience targeting to cultivate optimum engagement environments.
And because we continue to develop our own software and media solutions in-house, we constantly remain one step ahead: providing the latest in effective video delivery solutions and generating unrivalled ROI for the hundreds of advertisers we partner with in countries all over the world.
And all this coupled with Red Pineapple Media’s unrivalled Obsessive Support™.
Pre-rolls seeded to sites frequented by large target audience segments are an extremely efficient means of generating brand awareness against minimal media spend. Our non-skippable mechanism, coupled with a maximum content length of 30 seconds, is the most effective mix to generate maximum exposure and avoid brand fatigue. And, to ensure the best possible returns, proprietary Red Pineapple Media tracking technology means campaign optimization on the fly, guaranteeing optimum results at every point of the campaign.
Viral videos are rarely a product of chance. Video seeded in relevant and contextual environments will enjoy significant boosts in user engagements – it’s proven a vital ingredient in all our clients’ success stories. And, because our technology allows us to target audiences with precision, interactions are high quality and relevant to consumers too. What’s more, user-initiated plays mean active user opt-in and sharing among like-minded friends. It’s how we engineer chain reactions, and it’s how we set-up campaigns to go viral.
With powerful in-game audience targeting capabilities at our fingertips, the potential to generate positive brand interactions is impressive. Players that engage with brand content in-game are rewarded with free boosts and add-ons, otherwise available only at cost. The brand that rewards enjoys boosted positive sentiment and brand affinity among its key audience. What’s more, with players actively electing to engage with the content, we consistently witness high quality, high volume CTR results with in-game video.
Mobile platforms are a unique opportunity to engage target audiences in countless, otherwise hard-to-reach, environments, contexts, times of day, and physical locations.
We help you reach your target audiences at the point at which they engage with videos, creating meaningful brand campaigns supported by high definition videos seeded across our extensive inventory of premium apps.
Ensure your brand top-of-mind awareness with innovative mobile banners across all devices. Our powerful ad formats encourage engagement and consistently deliver above industry standard. Precision targeting based on geography, device, OS, and more enables you to reach anyone, anywhere, anytime.
Cost-per-Install campaigns generate organic growth and deliver increased visibility in crowded app store marketplaces. Securing top spots in these environments’ rankings is a crucial step to ensure solid user base growth, helping you achieve your performance marketing objectives to win new customers, grow leads, and earn conversions.Contact Us
Our uniquely advanced 4-IN-ONE Multiscreen Solution makes harnessing multi-channel planning a reality. By calibrating campaigns to leverage the video options and publications that best suit your objectives, we can precision target high quality user bases in optimum contextual situations. What’s more, with helicopter view tracking, comprehensive real-time reporting, and user behavior prediction, optimization on the fly is a cinch – ensuring campaigns are continually set-up for success.